Ferns vs Marketo Landing Pages

The best Marketo Landing Pages alternative for B2B marketing teams

Marketo-connected landing pages without the Marketo page builder.

What is Marketo Landing Pages?

Marketo's landing page builder requires developer-level skills to customize. Most Marketo users end up buying Unbounce or Instapage alongside Marketo just to get decent landing pages — while still paying for Marketo's automation.

Common Marketo Landing Pages frustrations

  • Requires HubL-like templating knowledge (Velocity scripting) for any customization
  • Pages look generic without significant developer investment
  • No AI generation — every page is a manual coding project
  • Most teams end up buying a second tool (Unbounce/Instapage) alongside Marketo

Why teams switch to Ferns

  • AI generates conversion-optimized pages in 60 seconds — no coding
  • Webhook integration sends leads to Marketo or any CRM automatically
  • Brand kit ensures every page matches your visual identity
  • Stop paying for two tools — Ferns replaces the page builder, Marketo keeps the automation

The verdict

Keep Marketo for automation. Use Ferns for pages. Stop paying for Unbounce as a Marketo workaround.

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